B2Metric Agentic Growth Platform
Every edition includes all five B2Metric products: Data Platform, Journey Orchestration, Cross-Channel Messaging, B2MetricAI and Decisioning Studio. Capability depth grows as you move up.
Launch fast with the core platform
Up to 250K
Monthly Tracked Users
Ideal for startups, MVPs and small teams
Talk to sales about GoIncludes:
Choose it if: You need a CDP and campaigns now and want to grow into predictive AI later.
Scale engagement with predictive AI
250K – 3M
Monthly Tracked Users
Ideal for scaling digital businesses
Talk to sales about GrowthEverything in Go, plus:
Choose it if: Retention and campaign ROI are your top KPIs and you run multi-step journeys.
Optimize every journey with AI decisioning
3M – 10M
Monthly Tracked Users
Ideal for mid-market and data-driven teams
Talk to sales about ProEverything in Growth, plus:
Choose it if: You want the full AI stack without enterprise overhead – the best value per MTU.
Enterprise-grade orchestration, governance and scale
10M+
Monthly Tracked Users
Ideal for large enterprises, banks and telcos
Talk to sales about EnterpriseEverything in Pro, plus:
Choose it if: You have 10M+ customers, strict data residency or need a dedicated delivery team.
| Feature | GoUp to 250K MTU | Growth250K – 3M MTU | Pro3M – 10M MTU | Enterprise10M+ MTU |
|---|---|---|---|---|
| Monthly Tracked Users (MTU) | Up to 250K | 250K – 3M | 3M – 10M | 10M+ |
| Action Credits per year | 1M | 10M | 50M | 200M |
| Data connectors | 1 | 5 | 15 | Unlimited + priority |
| Digital channels (SDKs) | 1 | 2 | Up to 5 | Up to 7 |
| Seats | 5 | 20 | Unlimited | Unlimited |
| Dashboards & projects | Unlimited | Unlimited | Unlimited | Unlimited |
| Deployment | Cloud | Cloud | Cloud · On-prem add-on | Cloud · On-prem add-on |
| SignalOne – Server-Side Tracker | Included | Included | Included | Included |
| Web SDK | Included | Included | Included | Included |
| iOS App SDK | Included | Included | Included | Included |
| Android App SDK | Included | Included | Included | Included |
| Flutter SDK | Included | Included | Included | Included |
| React Native SDK | Included | Included | Included | Included |
| User Detail Look-up | Included | Included | Included | Included |
| All User List | Included | Included | Included | Included |
| Customer Data Platform – CDP (Unified Customer 360) | Included | Included | Included | Included |
| Segmentation – Static Segments | Included | Included | Included | Included |
| Segmentation – Dynamic & Predictive Segments | Not available | Included | Included | Included |
| RFM | Not available | Included | Included | Included |
| Audience Tracker | Not available | Included | Included | Included |
| Event Analysis | Included | Included | Included | Included |
| Customizable Dashboards | Included | Included | Included | Included |
| Product Funnel Analytics | Included | Included | Included | Included |
| Flow | Included | Included | Included | Included |
| Retention Analysis | Included | Included | Included | Included |
| Cohort Analysis | Included | Included | Included | Included |
| Session Replay | Included | Included | Included | Included |
| Composition | Included | Included | Included | Included |
| E-Commerce Analytics | Not available | Included | Included | Included |
| CRM Analytics | Not available | Included | Included | Included |
| Embedded Analytics | Add-on | Add-on | Included | Included |
| Flexible APIs (Data Export) | Not available | Included | Included | Included |
| Flowly – Customer Journey Orchestration | Not available | Included | Included | Included |
| Campaign Management | Included | Included | Included | Included |
| A/B Test, Experiment | Not available | Included | Included | Included |
| Campaign Performance Analytics | Not available | Included | Included | Included |
| App Push Notification | Included | Included | Included | Included |
| Web Push Notification | Included | Included | Included | Included |
| Included | Included | Included | Included | |
| WhatsApp Conversational Commerce | Add-on | Add-on | Included | Included |
| SMS | Included | Included | Included | Included |
| SignalOne ROAS Optimization (Conversion APIs) | Included | Included | Included | Included |
| Google Ads Integration | Included | Included | Included | Included |
| Meta Ads Integration | Included | Included | Included | Included |
| TikTok Ads Integration | Included | Included | Included | Included |
| Reco AI Shopping Assistant | Add-on | Add-on | Add-on | Included |
| AI-Agent ChurnShield | Add-on | Add-on | Included | Included |
| Asky – Talk to Data | Included | Included | Included | Included |
| B2Sage | Add-on | Add-on | Included | Included |
| B2Support Chat | Included | Included | Included | Included |
| Customer Churn Predictor | Add-on | Included | Included | Included |
| Customer Lifetime Value | Add-on | Included | Included | Included |
| Anomaly Detection | Add-on | Included | Included | Included |
| Fraud Detection | Add-on | Included | Included | Included |
| Demand Forecasting / Stock OptimizationRoadmap | Not available | Included | Included | Included |
| Order ManagementRoadmap | Not available | Included | Included | Included |
| Next Best Offer (Product → User) | Add-on | Included | Included | Included |
| Next Best Offer (User → Product) | Add-on | Included | Included | Included |
| CRM Campaign Revenue Booster | Add-on | Included | Included | Included |
| Adaptive Learning Engine (self-served AutoML) | Add-on | Included | Included | Included |
| Explainable AI Modules | Add-on | Included | Included | Included |
| Data Science Consultancy | Add-on | 5 days / year | 15 days / year | Dedicated data scientist |
| Customer Success | Email support | Bi-weekly check-in | Weekly check-in | Dedicated CSM + QBR |
| Premium support & custom SLA | Add-on | Add-on | Add-on | Included |
An MTU is a unique user you track or engage on B2Metric within a calendar month. A user who visits 50 times in a month counts once, and profiles you do not touch that month are not counted.
Action Credits cover message volume and AI usage from one shared pool. App and web push are unlimited and use no credits. An email or SMS uses 1 credit, a WhatsApp message 5 credits, an AI agent task 2 credits, and syncing 1,000 profiles to an ad platform 1 credit. Carrier and Meta fees are passed through at cost.
Yes. Decisioning Studio, Predictive AI, AI Agents, Reco AI, WhatsApp and Embedded Analytics are available as add-ons on editions below the one that includes them.
Go and Growth run in the cloud. Pro and Enterprise can also be deployed on-premise as an add-on.
Your plan is based on your edition, your Monthly Tracked Users, your Action Credit usage and any add-ons or services you choose. Talk to our team and we will put together a quote that fits your scale.
Tell us about your users, channels and goals. We'll put together a plan that fits your scale.
